Marketing is the method in which you communicate your brand story. At Kudos, we like to remind clients about the importance of letting customers know what good work your business is doing – how else will they know?
If you’re a new business just starting out and need a basic marketing package or a full market assessment, Kudos Marketing can help. We also work with established businesses to offer a fresh outlook on their marketing efforts. Our marketing experts review your sales market for products and services, demographics of customers, competitors, and the behaviors of prospects during the sales funnel cycle. Every business has a story, a predominant customer type, and something that makes their product or service unique. (Interesting article from Business Daily on the building of a sales funnel).
Depending on the need or request, these are all elements to consider when creating a marketing plan.
Social media is its very own buzz word right now. And social media management is a service that Kudos Marketing can provide; however, social media should only be a portion of the whole marketing mix. Social media strategy might drive more potential customers to a website or aid in brand awareness, but the substantial ROI comes when a social media plan is paired with email, mail, or other campaigns to keep those prospects coming back.
Want to know how marketing can help grow your business? Contact Kudos Marketing here.